Events » Breakfast Briefing with Screen Australia

In Conversation with Screen Australia CEO, Graeme Mason and Head of Production, Sally Caplan.

Making the best deal in the current marketplace

Australia’s lead funding agency, Screen Australia, is at the forefront of industry financing trends, and is ideally placed to offer perspectives and observations on how producers can make the best deals in the current marketplace.

Too often knowledge of what the market can offer and what actually constitutes a good deal is too low on the producer’s priority list. Yes, your content offering may be first rate, but what benefit is there if the deal does not match?

Take this valuable opportunity to get the inside running on the marketplace from Screen Australia’s Chief Executive, Graeme Mason, and Head of Production, Sally Caplan, in conversation with Screen Producers Australia CEO, Matthew Deaner.

The Screen Producers Australia’s Breakfast Briefing series provides an informal forum for the screen industry to meet, network, stay connected and be inspired.

Exclusive Member Benefit:
Screen Producers Australia Producer and Services & Facilities members receive first-come access to book for this event. If you are not currently a member and would like to be added to the waitlist, please contact Angus Young. Please note that attendance cannot be guaranteed to non-members.

8.00 - 8.30 am          Guests arrive and network. Light refreshments served buffet style.
8.30 – 9.00 am          In Conversation.
9.00 - 9.30 am          Audience questions. Networking and Finish.

DATE: Tuesday 16 August 2016
TIME: 8.00am to 9.30am
VENUE: Audience Hold, Stage 5, Fox Studios Australia, 38 Driver Avenue, Moore Park NSW

Members: $30

Cancellation Policy: Refunds are given for any cancellations made up to 48hrs prior to the Breakfast Briefing, and are subject to a 25% administration fee. Refunds are not given after this period.

Please note: American Express is not accepted.

This event has reached capacity.


Graeme commenced as CEO on 11 November 2013. Graeme has previously worked in both factual and entertainment TV programming in his native Australia before moving to the UK. In Britain he worked across all aspects of film production, sales and acquisitions, and distribution for companies such as Manifesto and Polygram Filmed Entertainment. From 1998 to 2002 he was president of worldwide acquisitions for Universal Studios. He then joined Channel 4 Television as head of media projects and later as managing director of rights before moving to New Zealand to lead the New Zealand Film Commission from 2009 to 2013. With over 20 years of international experience in film, television and multimedia businesses, Mr Mason has an intimate knowledge of the full spectrum of the screen sector, having worked with large US studios, a UK television network, independent producers and government agencies.

Sally has over 25 years of international experience in the screen production industry. She is a highly respected and seasoned senior executive whose roles have covered all aspects of financing, development, acquisition, production and distribution. Sally began her career as a solicitor specialising in entertainment law. In her most recent role as Managing Director of Entertainment One (EOne), she oversaw its international film sales operations out of the UK. Before joining EOne, Sally headed the Premiere Fund of the UK Film Council for five years, where she was responsible for funding and overseeing the production from script stage of over 45 films, including titles such asThe King’s SpeechMiss Potter and Salmon Fishing in the Yemen. Prior to joining the UK Film Council, Sally was President of Icon Film Distribution UK and held senior acquisition, distribution and production positions at Icon Film Distribution, Momentum Pictures and Universal Pictures International.

Matthew Deaner is our Executive Director. Matthew sits across all aspects of Screen Producers Australia's advocacy work, industrial negotiations, events and operational issues. He also works closely with our Council to set the strategic direction of the organisation as well as identify and execute new business development opportunities.